Making a positive contribution to the current global public debate on diet and health is of major concern within Cadbury.
We have compiled a 12 point action plan information on our Global Corporate Website to address food issues. In this plan we have said that we would review our packaging to ensure that we can provide our consumers with the information they need to make more informed choices about our products and hence their diet and lifestyle.
As a result consumers can now expect to see information either on our packs or on this website, as packaging is updated, on the "Big 8" in relation to Cadbury products which are sold in the UK.
Be treatwise Labelling Information Recommended Guideline Daily Amounts Additional Sources of Information Product Information Halal and Kosher Requirement
Be treatwise
Be treatwise is a new consumer education initiative designed to show you the role that treats, such as chocolate and sweets, can play in a healthy balanced diet and active lifestyle.
As part of the activity, from October 2006 the brightly coloured Be treatwise logo will be found on the front of millions of chocolate and sweets packs across the UK. The initiative encourages people to think about the treats they are eating and to use the Guideline Daily Amounts (GDAs) table on the back of pack to help them consume treats as part of a diet which is healthy and well balanced.
Click on the image below to go to the Be treatwise website to find out more.
Labelling Information
Where the size of the packaging allows, the information on the "Big 8" will be printed directly onto the packs themselves along with the GDA (Guideline Daily Amounts) recommended by nutrition professionals for both the average man and woman.
Where the packs are smaller the packs will either display the "Big 8" or the "Big 4".
All packs however will provide the address for this website to which consumers can come to find out the additional information.
Guideline Daily Amounts (GDAs)
As recommended by nutrition professionals.
For more details search on a product in our product nutritional application.
|
Male - Energy (kcals) |
Female - Energy (kcals) |
Male - Fat (grams) |
Female - Fat (grams) |
|
2500 |
2000 |
95 |
70 |
Additional Sources of Information
Additional useful sources of information on diet and lifestyle can be found on the following websites: (links will open new browser windows)
British Nutrition Foundation
Food Fitness and Activators
Food and Drink Federation
Allergy Alerts
Anaphylaxis Campaign
The Anaphylaxis Campaign is the only UK charity to exclusively meet the needs of people at risk from severe allergic reactions (anaphylaxis). For a wealth of freely available information or to find out more about becoming a member visit
www.anaphylaxis.org.uk
Product Information
Information on individual products can be found in our updated Product Guide. Please click on the image below to access this:
Halal and Kosher Requirement
Halal:
To ensure that you receive the fullest possible information to determine whether our products are suitable for you we recommend that you visit Foodguide Services UK
Kosher
We have worked closely with the London Beth Din who will be able to advise you more fully as to the suitability of our products for a kosher diet. They can be contacted at:
The Court of the Chief Rabbi
Kashrut Division
735 High Road
London N12 0US
Tel: 0208 343 6255
Fax: 0208 343 6254